Massage into wet hair and rinse out thoroughly. Repeat if necessary. For best results, follow with Gentle Plush Conditioner.
Boost your natural keratin production with Gentle Plush Shampoo! This soothing shampoo balances hair’s pH, strengthens weak and damaged hair, and uses nourishing silk amino acids to help your hair produce keratin on its own. The lightweight formula boosts hydration to improve hair’s elasticity and moisture retention to minimize breakage, protect against sun and heat damage, and give your hair a natural shine.